Last Updated: [Insert Date]

Welcome to Best Surf Discount (“we”, “us”, or “our”) at surfshophop.com. We’re stoked you’re here to shop for premium watersports gear, and we take your privacy as seriously as we take wave conditions. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or make a purchase.

1. Information We Collect

When you ride our digital waves, we may collect:

  • Personal Data: Your name, email, shipping address, phone number, and payment information when you make a purchase (though we never store full payment details).
  • Order Details: What kite foils, SUP gear, or accessories you’re buying, plus sizing preferences for harnesses and boards.
  • Technical Data: IP address, browser type, device information, and how you navigate our site – like whether you’re checking out directional boards or downwind SUP foiling gear first.
  • Communication Data: Any messages you send us about kite foil parts or rig components.

2. How We Use Your Information

We use your data to:

  • Process your orders for kiteboards, foils, or PFDs and get them to you fast
  • Provide customer support when you have questions about masts or kite foil accessories
  • Improve our website experience based on how water warriors like you shop
  • Send order confirmations and shipping updates (no spam – we hate junk waves as much as you do)
  • Prevent fraud and keep your transactions secure
  • Comply with legal requirements (we’re based in Kansas City but ship globally)

3. Data Sharing & Disclosure

We only share your data when absolutely necessary:

  • Shipping Partners: To deliver your kite foil boards or SUP accessories worldwide (except some remote areas and parts of Asia)
  • Payment Processors: Like PayPal, Visa, or MasterCard to complete transactions
  • Legal Requirements: If required by law or to protect our rights
  • Service Providers: Companies that help with website hosting, analytics, or marketing (they’re bound by strict confidentiality)

We never sell your data to third parties for marketing purposes.

4. Data Storage & Security

We protect your data like we protect our gear from saltwater damage:

  • Military-grade 256-bit SSL encryption for all transactions
  • Secure servers with regular security updates
  • No storage of full payment details after transaction completion
  • Limited access to personal data within our organization

While we implement strong security measures, no digital transmission is 100% secure. Always use strong passwords and monitor your accounts.

5. Your Rights

You control your data like you control your kite in strong winds:

  • Access: Request a copy of your personal data we hold
  • Correction: Update inaccurate information (like your shipping address)
  • Deletion: Request we delete your data (unless we’re required to keep it)
  • Opt-Out: Unsubscribe from marketing emails anytime
  • Complaints: Contact us or your local data protection authority

6. Cookies & Tracking

We use cookies and similar tech to:

  • Remember your preferences (like currency selection)
  • Analyze how riders use our site to improve your experience
  • Show relevant ads for kite foiling gear (you can opt out)

You can manage cookies through your browser settings. Disabling cookies may affect some website features.

7. International Data Transfers

Since we serve water warriors worldwide (except some areas), your data may be transferred to and processed in countries outside your own. We ensure all transfers comply with applicable data protection laws.

8. Children’s Privacy

Our gear is for riders 16+. We don’t knowingly collect data from children under 16 without parental consent.

9. Policy Updates

We may update this policy as our business evolves. Significant changes will be posted on our website. Continued use after changes means you accept the updated policy.

Contact Us

For privacy questions or to exercise your rights:

Email: [email protected]

Mail: Best Surf Discount
2987 Tree Frog Lane
Kansas City, US 64106

Now that you’re informed about privacy, get back to what matters – choosing your next kite foil or SUP setup!